Commerce
I have a rich background in producing and directing affiliate videos and product reviews. For two years, I spearheaded Insider's e-commerce strategy for video, which resulted in over $75,000 from affiliate links and 500 million views annually. I was instrumental in launching the "Kitchen Insider" Facebook page and growing it to 700K followers. In this time, I organized, shot, and directed over 100 on-site shoots and studio interviews for affiliate videos. I also have extensive experience collaborating with management and content creators to identify the best categories in different verticals.